Mission Vision and Values

  School of Business Mission: To Apply Knowledge to Practical Affairs, Pursue Learning for the Well-being of Society, Excel in the Business World, and Embrace a Global Vision.

  School of Business Vision: To Become a Benchmark for Business Education through Industry–Education Integration and Cultivate Business Professionals Who Integrate Knowledge with Practice.

  School of Business Core Values: Every Life Deserves Respect and Dignity; Every Individual Has the Potential to Grow and Develop; Every Student Can Achieve Success.

  School of Business Strategic Goals: To Become a Provincially Renowned School of Business with First-Class Disciplines in Shandong Province, Develop a Team of Highly Qualified Dual-Qualified Faculty Members with Both Professional Competence and Ethical Integrity, and Cultivate Future Industry Leaders for Society.

  School of Business Talent Cultivation Objectives: To Cultivate Outstanding Talents for Social Development, Prepare Industry Elites for the Local Economy, and Contribute New Vitality to a Civilized Society.

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